Intellectual property is proving to be
a controversial issue in the climate
change negotiations taking place in
advance of a major UN conference
to be held in Copenhagen in
December, and compulsory
licensing could be on the agenda.
But is this a serious threat or just so
much political posturing?
If IP is the integral corporate asset
we believe it to be, why do so few
C-suite executives engage with it?
Maybe it’s because IP managers do
not properly engage with them.
At Philips, however, that is not the
case. Here’s why
Everyone has a stake in innovation.
However, for the potential of
innovators to be harnessed to
maximum effect, the environment
within which they currently work
in many parts of the world has
to change
Johnson & Johnson has shown how
a corporate ethics constitution can
foster reputation resilience
A well-structured and properly
managed IP strategy will play a
pivotal part in any company’s
overall success. Those that do the
job best are well communicated,
widely accepted throughout the
organisation and, perhaps most
important of all, widely practised
Ambiguous language in patent
applications can cause significant
problems with examination and later
with patent enforcement. The
solution is to introduce easily
accessible controlling dictionaries
that will leave no one in any doubt
as to what words mean
Equality of opportunity is not just a
matter of improving corporate
diversity profiles. The simple fact is
that companies that employ a
number of women in senior positions
tend to do better on a range of key
measures than those that do not
R&D games theory has led to a
better understanding of how IP is
leveraged in various industries. It is
also a useful tool for those
interested in exploring how patent
issues impact on open innovation
timeframes