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Intellectual Asset Management
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    Testimonials

    "IAM explores how businesses can leverage IP rights as real assets beyond their traditional use. As the magazine addresses IP management issues without overly dwelling on legal matters, I consider it an eminently useful reference for innovative business executives."

    Dr Frank Cuypers, Executive Director, AIPPI

    "Being a charter subscriber of IAM, I have found useful articles in every issue from the beginning. I like the variety in the subject matter and the depth at which most articles explore. Your ability to attract the best practitioners of IAM to submit articles keeps the quality and usefulness of your publication at a consistently high level."

    Bruce Story, Senior Advisor, ipCapital Group (ipCG)

    "IAM magazine is, in my opinion, the premier magazine in the space of managing intellectual assets for value creation. It brings a fresh, business-driven perspective, rather than a purely legal perspective, on this issue. I would highly recommend it to anyone dealing with how to manage and drive value from intellectual assets."

    David A VandenEinde, Senior Intellectual Asset Manager, Cargill Incorporated

    "As intellectual property plays an increasing role in driving profitability for companies today, IAM bridges an important divide. It provides clear explanations to management on why IP matters and how they can address intellectual asset issues, while exposing technology and IP legal professionals to the practical business questions that managers want answers to when determining the role IP will play in their strategic planning."

    Jeffrey D Sullivan, Partner, Baker Botts LLP

    "IAM is a high quality magazine with in-depth articles about intellectual asset management not found in any other publication. It adds value to our profession!"

    Katharine Ku, Director, Office of Technology Licensing, Stanford University

    "IAM is an excellent publication for helping with the management of an intellectual property portfolio. There is always one article in each issue, and often more, which is relevant to our current business situation."

    Paul Johnston, Group Trade Mark Counsel, ICI Group Intellectual Property

    "Your magazine is great; a timely and eminently worthwhile read."

    Mark S Holmes, President, PatentBridge LLC

    "IAM is the only publication that places a business focus on intellectual property. Readers are given real insight into, and guidance on, managing intellectual property as a true business asset."

    Marc Kaufman, Partner, Nixon Peabody LLP

    "Straight talk on key IP issues, IAM aims to provide executive managers with the business perspective that often gets lost in technical jargon and legal details."

    Gene Potkay, VP Intellectual Property, Avaya Inc

    "One of the advantages of IAM is that it is high quality and yet still accessible and relevant to the non-specialist chief executives and senior managers who don't know what they don't know about IP. It's an important contribution to the upward IP education of senior managers."

    Ian Harvey, Chairman of UK Government's Intellectual Property Advisory Committee (IPAC)

    “Excellent articles and focus on best practices.”

    Ruud Peters , CEO and Executive Vice President , Philips Intellectual Property & Standards

    “A very concise but wide-based magazine/journal that brings the IP practitioner up to date on a very important area of law and business.”

    Phillip Woods, Partner and Head of Intellectual Property, Hill Dickinson LLP

    "Very impressed. Clear, usable insights into the business of IP, and particularly awareness of new strategic IP concepts and tools. I also find it effective for helping frame IP issues with clients and benchmarking to IAM best practice examples. Compares well with the LES journal, and both together cover a broad and thorough toolkit for any IP-centric businessperson."

    David Todd, President/IP Strategy Consultant, Isentient Technologies Corp

    “You have a great publication! It is the central professional journal in the field of intellectual assets.”

    Dr Lindsay Moore, CEO and President, KLM Inc Management Consultation, Adjunct Professor of Law, George Washington University Law School

    “Well-written, in-depth coverage that is not found on this side of the ‘pond’. Thank you for that.”

    Frederic M Wilf, Of Counsel, Morgan Lewis